Privacy Policy

1. Introduction

Education CRM Platform ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform and services.

By using our platform, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Personal Information

We collect personal information that you provide directly to us, including:

• Name, email address, and phone number
• Institution name and details
• Billing and payment information
• Account credentials and preferences
• Any other information you choose to provide

2.2 Usage Data

We automatically collect information about how you use our platform, including:

• IP address and device information
• Browser type and version
• Pages visited and time spent on pages
• Actions taken within the platform
• Error logs and performance data

2.3 Student Data

As part of our services, we process student data on behalf of educational institutions. This data includes lead information, application data, documents, and payment information. We act as a data processor for this information and process it according to your instructions and our data processing agreements.

2.4 Social Media Lead Data Collection

When you connect social media advertising accounts to our platform, we automatically collect and sync lead data from your advertising campaigns:

Meta (Facebook/Instagram) Lead Ads

When you connect your Meta (Facebook/Instagram) account, we collect lead information from your Lead Ads campaigns, including:

• Name (first name, last name, full name)
• Email address
• Phone number
• Custom form fields (program interest, location, etc.)
• Campaign and ad set information
• Lead submission timestamps

This data is automatically synced to your CRM every 10 minutes via Meta's Lead Ads API. We use OAuth authentication to securely access your Meta account with your explicit permission.

Google Ads Lead Forms

When you connect your Google Ads account, we collect lead information from your Lead Form Extensions, including:

• Name (first name, last name)
• Email address
• Phone number
• Custom form fields (program interest, questions, etc.)
• Campaign and ad group information
• Lead submission timestamps

This data is automatically synced to your CRM every 15 minutes via Google Ads API. We use OAuth 2.0 authentication with your explicit consent.

LinkedIn Lead Gen Forms

When you connect your LinkedIn account, we collect lead information from your Lead Gen Forms, including:

• Name (first name, last name)
• Email address
• Phone number
• Job title and company information
• Custom form fields
• Campaign information
• Lead submission timestamps

This data is automatically synced to your CRM every 15 minutes via LinkedIn Marketing API. We use OAuth 2.0 authentication with your explicit permission.

3. How We Use Your Information

We use the collected information for various purposes:

• To provide, maintain, and improve our platform and services
• To process transactions and manage your account
• To send you updates, newsletters, and marketing communications
• To respond to your inquiries and provide customer support
• To detect, prevent, and address technical issues and security threats
• To comply with legal obligations and enforce our terms
• To analyze usage patterns and improve user experience
• To sync and manage leads from social media advertising campaigns (Meta/Facebook, Google Ads, LinkedIn)
• To map and transform lead data from social platforms to match your CRM field structure
• To track campaign performance and lead attribution across advertising platforms
• To automatically import leads into your CRM system for follow-up and management

4. Data Storage and Security

We implement appropriate technical and organizational measures to protect your personal information:

• Data encryption in transit (SSL/TLS) and at rest (AES-256)
• Multi-tenant architecture with complete data isolation
• Regular security audits and vulnerability assessments
• Access controls and authentication mechanisms
• Regular data backups and disaster recovery procedures

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

5. Data Sharing and Disclosure

We do not sell your personal information. We may share your information only in the following circumstances:

• Service Providers: With trusted third-party service providers who assist us in operating our platform (e.g., payment processors, cloud hosting providers)
• Legal Requirements: When required by law, court order, or government regulation
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• With Your Consent: When you explicitly authorize us to share your information

5.1 Third-Party Social Media Integrations

Our platform integrates with third-party social media advertising platforms to sync lead data. When you connect these services, they may collect and process your information according to their own privacy policies. We encourage you to review the privacy policies of these third-party services.

Meta (Facebook/Instagram) Integration

When you connect your Meta account, we use OAuth authentication to access your Facebook Pages and Instagram accounts. We request the following permissions:

• pages_read_engagement: To read engagement data from your pages
• leads_retrieval: To retrieve leads from your Lead Ads campaigns
• pages_show_list: To list pages you manage

We only access lead data from campaigns you explicitly authorize. You can disconnect your Meta account at any time through your account settings. For more information, please review Meta's Privacy Policy.

Google Ads Integration

When you connect your Google Ads account, we use OAuth 2.0 authentication to access your Google Ads account. We request access to:

• Read lead data from your Lead Form Extensions
• Access campaign and ad group information for lead attribution

We only access lead data from campaigns you explicitly authorize. You can revoke access at any time through your Google Account settings or our platform. For more information, please review Google's Privacy Policy.

LinkedIn Integration

When you connect your LinkedIn account, we use OAuth 2.0 authentication to access your LinkedIn Marketing account. We request access to:

• Read lead data from your Lead Gen Forms
• Access campaign information for lead attribution

We only access lead data from campaigns you explicitly authorize. You can disconnect your LinkedIn account at any time through your account settings. For more information, please review LinkedIn's Privacy Policy.

Your Control: You have full control over these integrations. You can connect, disconnect, or modify permissions at any time through your account settings. When you disconnect an integration, we will stop syncing new leads, but previously synced data will remain in your CRM unless you request deletion.

6. Your Rights

You have the following rights regarding your personal information:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal information
• Portability: Request transfer of your data to another service
• Objection: Object to processing of your personal information
• Withdrawal: Withdraw consent for data processing
• Social Media Data Control: Request deletion of lead data imported from social media platforms
• Integration Management: Disconnect social media integrations at any time through your account settings
• Data Portability: Request export of lead data including data from social media platforms in a machine-readable format

To exercise these rights, please contact us at tectralead101@gmail.com. For privacy requests related to social media lead data, please specify the platform and lead information in your request.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our platform and store certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier.

Types of cookies we use:

• Essential Cookies: Required for the platform to function properly
• Analytics Cookies: Help us understand how visitors interact with our platform
• Functional Cookies: Remember your preferences and settings

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our platform.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

9. Children's Privacy

Our platform is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: